What’s the difference?
What every dealer needs to know about online classified advertising services and lead providers.
The dealer stood up, stared the cars.com trainer down and fired his question. “Listen, what’s the big difference between online classified ad services and lead providers? They both drive email leads to the dealership.”

The trainer had heard that same question many times before, in sessions across the country. And his response caught the attendees off guard. But it was an answer that every dealer needs to know,
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Make a sharp turn  By Fred Haney
How to avoid getting burned by slow used car inventory turn.
One of the hottest issues facing any dealership today is slow used car inventory turn. Nobody wants to face “lot rot,” because in this market, if your inventory doesn’t turn you get burned.

Today, the majority of your inventory turns within a month or two.  But what about the remaining inventory that’s not moving? > learn more