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Tom Ahl Family of Dealerships Tops 5,000 Reviews Milestone

Posted by on Mar 23, 2015

Taking advantage of new consumers trends requires both experience and vision – experience to understand what’s worked in the past and vision to take the first step forward, even when others sit back. Few have done this better than Vince Downing, General Manager of the Tom Ahl Family of Dealerships in Lima, Ohio. After attending […]


A Veteran's Guide to Creating a Positive Dealership Work Environment

Posted by on Mar 6, 2015

Keeping employees engaged is a challenge in nearly every industry, and automotive is no exception. The long hours and rigorous demands of dealership life bring a unique set of obstacles that require managers at all levels to be intentional about the way they lead their teams. However, in some cases, the daily grind unfortunately trumps […]

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Bo Beuckman Ford Puts Online Reviews Front and Center

Posted by on Mar 5, 2015

According to Rory Foster, Communications Director at Bo Beuckman Ford, the benefits of quality online reviews are two-fold: the dealership attracts new customers and individual sales associates see new, unassisted referrals. Learn how he implemented an online reputation management program to increase sales and retain service customers.


Top 10 Best-Selling Cars: February 2015

Posted by on Mar 4, 2015

Building on a strong January, February new-car sales increased 5.3 percent, compared to a year ago. Though difficult weather conditions maintained throughout much of the country, which put a small damper on overall sales, consumers braved the winter cold to buy up new vehicles in record numbers. Bolstered by consistently low gas prices and positive home […]

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3 Tips for Replying to Online Reviews About Your Service Department

Posted by on Feb 4, 2015

If a service customer called and left an angry message on your Dealer Principal’s voicemail, would they have their call returned? Of course they would. But when customers leave online reviews about their service experience, they're often not treated with the same sense of urgency. In fact, only about one-third of dealer reviews on have been replied to. Whether it’s […]

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Getting to Know The “Mobile” Car Shopper

Posted by on Dec 30, 2014 knows mobile. With about 50% of the 30 million monthly visits to coming from a mobile device, mobile has shifted the way we think about nearly every facet of the online car shopping experience. A massive consumer trend, comScore reports that there are an astounding 174 million smartphone users in the United States, a number that will […]